This page contains a recent project I created for a university assigned brief for a redesign of the 'Bath at Work Museum' in Bath, UK.
The identity for the museum was inspired after a visit to the current site, where I was greeted with an array of machinery and bottles amongst workshops and other antiques. After researching the history of the site, the contents were moved from a now demolished factory in Bath that produced soft-drinks in the late 19th to early 20th century. The illustration was inspired by a leaflet at the museum that featured J.B. Bowler and his machinery.
Logo designs above were inspired by labels found on an eBay listing of an original drinks bottle sold by J.B. Bowler. The monogram was originally embossed with the colour scheme and imagery representative of the drink flavour. Concerned I was heading too far down the heritage route, I developed this design to what is now the current in order to satisfy both old and contemporary.
A mockup of a ticket that a visitor would receive for entrance of the museum. The colours from the original bottle label have remained however, as this is well suited for the brand as it compliments Bath's architecture and image without blending in.
I screen-printed the logo onto various colour tote bags as another deliverable of the brief to create merchandise for the museum. This would be perfect as a product as the illustration works in its own right as an image, but also perfect for marketing the museum as it is worn in public.
I created a website design as well to imagine the full capabilities of the museum as a brand. The cream and green colours worked perfectly for cohesion and simplicity on the website as it keeps with the brand identity, but with original illustrations across the website that allow the user to still navigate easily.